Dec 1, 2021

Stephen and Joel set their sights on the first two episodes of Hawkeye on Disney+, discuss viewer short attention spans, and how some brand logos are just a little off the mark.

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Listener Email

SUBJECT: Average Cut Length

Hi Joel and Stephen,

I have just listened to Episode 421 and your chat about the length of cuts in kid’s TV shows brought two things to mind.

I was not aware that it is *that* bad with kid’s TV shows, but I definitely see this trend that the younger the audience is, the shorter the average clip length is. This is one of the reasons why I do not really like to watch Mumbo Jumbo’s videos anymore. I am not sure when he started doing that or whether it has always been like that, but his average clip length is maybe 20s at best and then he makes a cut. This makes it rather challenging to follow, because it makes me feel like a squirrel on cocaine. 

Other Minecraft youtubers have much longer clip lengths and I prefer their content much more to Mumbo’s although most of them don’t have the same resources available to them. And to be really blunt here: I find young people have no attention span whatsoever. My cousins who are just 20 consume content on their cell phone where the longest clip length was maybe 7 seconds. It was infuriating to watch, to say the least.

On a positive note, if you love yourself some no-cut videos, check out the band “OK Go”. They are a rock band with some extremely impressive no cut music videos, including a Rube Goldberg machine in the video for This Too Shall Pass. (links below)

Since you mentioned liking Tom Hanks: if you haven’t seen it, go and watch Terminal, an older film from about 2002). It’s a really pleasant feel good movie. It’s funny, charming, and there is some romance, but nothing generic. Overall, it is just an an enjoyable film. 

Cheers and please keep delivering new episodes!


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